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DC Entertainment is the Foundation of Warner Bros. Going Forward

 

Last week we told you how Warner Bros. CEO promised DC Entertainment news was coming soon. Now, we have quotes featuring his views of the brand and its importance within the Warner Bros. structure. Starting with “The other places where we think we can have growth is DC Comics.” Check below for more.

 

I think the basis, foundation of those 12 to 14 pictures are going to be coming from DC Entertainment.

We have Batman Vs. Superman coming out in 2015, but there are going to be in the coming months a lot of announcements regarding the future movie, television, games and consumer product pieces that are going to be coming from DC.

And speaking on licensing the DC brand, Tsujihara had this to say:

I think that if you think about DC, it really does kind of tie to all part of our business, that’s the kind of thing. We focus on the movies and the movies are an important part of it but we have a whole strategy that we are going to lay out on the move side of the movies that are coming from DC but that you kind of forget the fact that we have re-animated shows that we have right now. Arrow was the number one show on the CW on primetime television. You think about the home entertainment side, the directed videos that we do with DC and the game, this year we have two huge games, Injustice was a fighting DC comic game and we have a Batman game coming up. And then on top of that is all the consumer product pieces, the TELUS is an important partner about one of many and so DC really does touch a lot of parts of our business and is an important part of the strategy in how we are going to grow going forward.

 

…And as I said, we are number one in – we are really well positioned for that transition on the home entertainment side and with the DC pushing, if you are in consumer products and games we think there is opportunities there as well. So we are able to get some margin expansion also through the digital initiatives and continuing to look for ways to be more efficient and we are very confident that we can grow this business going forward.

via Yahoo

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