{"id":10117,"date":"2020-06-18T09:45:38","date_gmt":"2020-06-18T13:45:38","guid":{"rendered":"http:\/\/thegreenlanterncorps.com\/?p=10117"},"modified":"2020-06-24T07:51:53","modified_gmt":"2020-06-24T11:51:53","slug":"spotify-warner-bros-and-dc-announce-multi-year-partnership-to-produce-original-podcast-slate","status":"publish","type":"post","link":"http:\/\/thegreenlanterncorps.com\/web\/spotify-warner-bros-and-dc-announce-multi-year-partnership-to-produce-original-podcast-slate\/","title":{"rendered":"Spotify, Warner Bros. and DC Announce Multi-Year Partnership to Produce Original Podcast Slate"},"content":{"rendered":"\n
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In a collaborative and innovative effort to further increase premium content offerings for consumers, Spotify, Warner Bros. and DC (the home of Superman, Batman, Wonder Woman, Harley Quinn, The Joker and many more iconic DC Super Heroes and Super-Villains) today announced a new multi-year deal to produce and distribute an original slate of narrative scripted podcasts, marking the first pact of its kind between the companies. Spotify, the world\u2019s leading audio streaming subscription service, is committed to an annual slate of new dramatic and comedic podcasts that Warner Bros. will develop and produce. Under terms of the deal, Spotify will have a first look at original scripted narrative DC podcasts, including new shows based on the vast universe of premier, iconic DC characters. The initial slate of projects under the partnership will also tap into Warner Bros.\u2019 broader collection of timeless titles for additional series. In addition to producing narratives based on existing characters and established franchises from across Warner Bros. and DC, the companies will also collaborate to create new programming from original intellectual property.<\/p>\n\n\n\n\n\n\n\n

On the Warner Bros. side, the partnership will be managed through a cross-divisional effort led by Peter Girardi and Robert Steele, who will co-develop and produce the programming in collaboration with Spotify, which will be responsible for the marketing, advertising, and distribution of the shows exclusively on its platform. Girardi \u2014 Executive Vice President of Blue Ribbon Content and of Alternative Programming at Warner Bros. Animation \u2014 will serve as the creative lead, and Steele \u2014 Senior Vice President, Business Strategy and Operations, Warner Bros. Digital Networks \u2014 will spearhead strategic business aspects of the partnership for the Studio.<\/p>\n\n\n\n

\u201cAs we continue to see explosive growth in podcasting around the world, we are thrilled to partner with Warner Bros. to build this slate of programming drawn from the worlds of DC and WB,\u201d commented Dawn Ostroff, Chief Content and Advertising Business Officer, Spotify, who continued: \u201cWe could not be more excited to be working with Robert, Peter and the entire Warner Bros. and DC teams to deliver new exclusive stories to the more than 286 million Spotify users.\u201d<\/p>\n\n\n\n

\u201cWarner Bros. has been synonymous with compelling and unforgettable storytelling for nearly a century, and we\u2019re continuing to expand that legacy across all types of media platforms for our fans,\u201d said Robert Steele and Peter Girardi, in a joint statement. \u201cSpotify\u2019s deep engagement with its consumers and commitment to prioritizing their podcast vertical makes them an ideal partner in this endeavor. We\u2019re excited to bring beloved characters and franchises from DC and Warner Bros. into this new world and to use our storytelling prowess to redefine what\u2019s possible in the scripted audio space.\u201d<\/p>\n\n\n\n

The agreement with Spotify continues Warner Bros.\u2019 commitment to storytelling across all platforms and builds upon a January 2020 first-look deal WBDN announced with Rainy Day Podcasts \u2014 a new company formed by Jagged Films partners Mick Jagger & Victoria Pearman (\u201cShine a Light,\u201d \u201cGet on Up,\u201d \u201cVinyl,\u201d \u201cEnigma\u201d), producer Steve Bing (\u201cThe Polar Express,\u201d \u201cMarley,\u201d \u201cNeil Young: Heart of Gold,\u201d \u201cShine a Light\u201d), and Oscar\u00ae-nominated writer Josh Olson (\u201cA History of Violence\u201d) \u2014 to produce a slate of original narrative podcasts.<\/p>\n","protected":false},"excerpt":{"rendered":"

In a collaborative and innovative effort to further increase premium content offerings for consumers, Spotify, Warner Bros. and DC (the home of Superman, Batman, Wonder Woman, Harley Quinn, The Joker and many more iconic DC Super Heroes and Super-Villains) today … Continued<\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[1020],"class_list":["post-10117","post","type-post","status-publish","format-standard","hentry","category-news","tag-spotify"],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"http:\/\/thegreenlanterncorps.com\/web\/wp-json\/wp\/v2\/posts\/10117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/thegreenlanterncorps.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/thegreenlanterncorps.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/thegreenlanterncorps.com\/web\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/thegreenlanterncorps.com\/web\/wp-json\/wp\/v2\/comments?post=10117"}],"version-history":[{"count":0,"href":"http:\/\/thegreenlanterncorps.com\/web\/wp-json\/wp\/v2\/posts\/10117\/revisions"}],"wp:attachment":[{"href":"http:\/\/thegreenlanterncorps.com\/web\/wp-json\/wp\/v2\/media?parent=10117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/thegreenlanterncorps.com\/web\/wp-json\/wp\/v2\/categories?post=10117"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/thegreenlanterncorps.com\/web\/wp-json\/wp\/v2\/tags?post=10117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}